I lead a project to create a (fake) wireless store for a usability study at the University of Regina and watched over 150 participants shop for phones and accessories.
Rapid design and usability test sprints resulted in a modal for shoppers who are too busy to read.
I challenged my team with homework over the weekend to find usability problems and changed the culture of empathy.
Helping Emerge Knowledge uncover real user insights and set a course to crafting a better experience.
Helping UnionWare uncover how to make a better Search experience.
Examples of how motion in Endless Aisle’s user interface design can tie together the whole experience.
Designing a stunning brand identity for the Canadian Ultimate Championships.
Brand identity for the 2013 Canadian Ultimate Championships.
“Caribou’s expertise, guidance, and education were invaluable during our recent UX Improvement project. The framework they provided has helped our team identify opportunities and work collaboratively through complex challenges. We feel confident that we have gained the knowledge required to make meaningful decisions to improve how people experience and use our software.”
“From research, to vision, to implementation, Caribou has delivered over and above our expectations. Our dealings with Caribou have not just raised our game, they’ve raised the level of expectations from our audience for those that will come after us.”
“Working with Caribou was the best experience we’ve had working with a digital vendor. Their design skills and creativity are second to none and I have already referred them to other companies. I have the utmost confidence in Caribou’s ability to take on any challenge.”
“Caribou are my favourite kind of designers: they get it done and it works elegantly.”